If you’re like me, you’ve received emails purporting to explain just how big a billion is with helpful illustrations about Christ living a billion minutes ago and other things happening a billion somethings ago. Depending on the source, there are often minor differences in the “other things.” You might have seen this in magazines or other publications as well. In most cases this leads up a point they’re trying to make about a billion something or another.
Accurate?
The illustrations are pretty close but not exact. At the time of this writing, a billion minutes (about 1901.25 years) ago was around 105 AD, seventy-some years after Christ was crucified. However, we can cut some slack here since it depends on where you round, and it’s more-or-less the time of Christ — plus, it makes a better point than “a billion minutes ago Pliny the Younger died.”
Let look at it from the other direction. 1977 years ago Jesus was probably in His mid- to late- twenties. 1977 years times 365.25 days in a year times 24 hours in a day times 60 minutes in an hour is just under 1.04 billion minutes. Pretty close, and though .04 billion minutes is more than seventy years, the point is to illustrate how big a billion is and this works well. Sticklers can use “Christ was crucified approximately 1.04 billion minutes ago” — until around 2025 when then should start saying 1.05 billion minutes.
Time Flies
The “other things” usually line up pretty well too, but be careful with a billion seconds; they get away from you fast. A billion seconds ago is not quite 31.7 years. Harry S. Truman was President a billion seconds before 1976-1984, not 2006.
In 1980, a letter to the editor claimed that A billion seconds ago was the Pearl Harbor attack. While it could have been a reasonably accurate claim between early 1971 and early 1974-ish, it certainly was not true in 1980.
In 2005, a publication’s use of “Billions Ago” claims A billion seconds ago it was 1959. That’s pretty far off.
Origins
But from where did this attempt to explain the hugeness of a billion originate?
We can speculate that the mention of Christ living a billion minutes ago means a variant of this started around 1920. Perhaps. Perhaps not.
After some research, the earliest mention I found turns out to have been in The Numbers Game by Bill Gold of The Washington Post, on October 21, 1977.
The FDIC News, which is published by employees of the Federal Deposit Insurance Corp., suggests that most people have lost sight of how much a billion really is.
The News puts it this way: “One billion seconds ago, the first atomic bomb had not yet been exploded. One billion minutes ago, Christ was still on earth. One billion hours ago, men were still living in caves. yet one billion dollars ago, in terms of government spending, was yesterday.”
For many people, millions and billions are almost indistinguishable. An Ann Landers reader made reference on Wednesday of this week to the “600 million cigarettes” bought each year at a cost of “$13 billion.” If true, that would work out to a price of $21.67 per cigarette, I think.
Then, just over 190 million seconds later, on the day after Christmas, 1983, The New York Times quoted Donald Wilkinson of the Farm Credit Administration, in Required Reading.
The Depth of the Debt
Donald E. Wilkinson, governor of the Farm Credit Administration, in speech to an agricultural cooperative, Oct. 28, 1983:
We read about the financial problems of Mexico, Brazil and some of the third world countries while we forget that the United States is in debt to the tune of $1.4 trillion. That is one thousand and four hundred billion dollars.
For most of us, these kinds of numbers are beyond comprehension. I do not know if I can put even a billion in perspective, but let me try.
A billion seconds ago, Harry Truman was President of the United States.
A billion minutes ago was just after the time of Christ.
A billion hours ago, many had not yet walked on the face of the earth.
And a billion dollars ago was late yesterday at the U.S. Treasury.
Back in 1979, Harry J. Gray used the “Billions Ago” device in Aviation Week & Space Technology:
In September of last year, Willard Butcher, the president of the Chase Manhattan Bank, estimated the price we all pay for government regulatory costs to be more than $100 billion.
Most people don’t realize how big a billion of anything is. Just a billion seconds ago, Harry Truman and Tom Dewey were campaigning for the Presidency. A billion minutes ago, Jesus Christ had been dead for less than 50 years. A billion hours ago, men were living in caves. But a billion dollars ago, in terms of government regulatory costs, was only three-and-a-half days ago.
It’s the Real Thing
Another, more clever use of “Billions Ago” was by the late Coca-Cola CEO Roberto C. Goizueta in November, 1996. This also appears in Coca-Cola’s 1996 Annual Report.
A billion hours ago, human life appeared on Earth. A billion minutes ago, Christianity emerged. A billion seconds ago, the Beatles performed on Ed Sullivan. A billion Coca-Colas ago was yesterday morning.
And the question we are asking ourselves now is: What must we do to make a billion Coca-Colas ago be this morning?
So, “Billions Ago” has been around for a while now, and probably before those listed above. At its heart is a snazzy way of making some point, be it political, financial, or otherwise. If you use it, check your seconds.
Grasping Numbers

Efforts to help us grasp the enormity of enormous numbers is a common theme. Large numbers like a million, a billion, and a twenty-kazillion are still used interchangeably by a population increasingly sketchy on the subject of math and numbers. A case could be made that politicians and hucksters of all sorts are content with teaming populations disinterested in how numbers work. Politicians spend billions of our money like it’s pocket change. Hucksters promoting junk science or the latest cause celeb toss around “statistics” to support their agendas. Most people hear the figures bandied about and think “um, okay.”
Though imperfect, the crime drama Numb3rs does an entertaining job of making math interesting, showing its relevance to everyday life. The show’s creators have done a remarkable job of bringing some pizazz back into the field. Seasons one and two are available on DVD and highly recommended. The too-cheesy synopsis from Amazon doesn’t really do it justice: In the Los Angeles office of the Federal Bureau of Investigation, Special Agent Don Eppes and his team investigate critical and baffling crimes with a special edge. That advantage is Don’s brother, Charlies Eppes, a brilliant universalist mathematician who uses the science of mathematics with its complex equations to ferret out the most tricky criminals. With this team, the forces of evil learn their number is up.